Little Red Letter

8 seconds. 8 seconds? According to the relatively well known search engine “Google”, 8 seconds is the average length time it takes someone to decide whether or not to stay on your site or click back and look at the next one down.

In 8 seconds, someone will look your site up and down and decide whether or not you are worthy enough for them to spend their valuable time on. You may have the instructions for turning tap water into gold, or have discovered the meaning of life, but if your website looks cheap, your visitor will look elsewhere. It sounds fickle but it’s true, tried and tested!

We advocate outstanding web design matched with an unambiguous user interface; offering your potential visitors an exceptional user experience. We don’t want those 8-second visits any more than you do!

Security, Standards and Sustainability.

Three key ingredients that go into make a website great. Alliteration aside, all of these features make up our core values when it comes to building websites.

Everyone knows that if you buy cheap, you buy twice. It is all to easy for a developer to cut corners when building your website just because it saves them a bit of time and money. These cost cutting practices can have grave repercussions when it comes to security. Nothing is more important to us than ensuring your online world doesn’t come crashing down around you because of the sake of inadequate security measures within the framework of your site. You wouldn’t want someone to build you a house and not put a locked door on the front, would you?

Lets continue with this house building analogy. Web standards are like a set of builders’ guidelines. They can be bent, broken or even flat out ignored but at what cost? All of the sites we build are 100% standards compliant; we wouldn’t have it any other way.

So your house has been built, wouldn’t it be great if you had the tools and to keep it maintained yourself without having to go back to the builder every time? With our own simple Content Management System you can keep your site updated when you need it updated – easily and instantly. We can even build you a new function for it if there’s something specific you need!

Having a brand that communicates your company's competitive difference from the rest of your field is an important starting point for any business. Although it may not be the be all and end all of your success, it certainly is the first thing that any potential customer is going to see and judge your professionalism on.

At Little Red Letter we believe continuity of look and feel throughout your company's communications is key to developing a brand that your customers will grow to know and trust.

We are committed to helping our clients establish a brand specific to their needs; ranging from the design of their company logo to a full branding portfolio including business cards, personalised stationery and vehicle livery.

Search engines are capable of searching nearly every single website in the world (that’s quite a few, by the way) and display the results in an easily digestible manner, with relevance and structure. They are a fantastic tool, but are also a source of mystery for many a webpage owner. “How do I make my page appear at the top of Google?” The answer is, unfortunately, patience. High search rankings don’t tend to happen overnight.

There are a large number of factors which determine your search ranking. Popularity is a key factor; the more your website is listed on other websites, the more relevant it probably is to the searcher therefore the higher you are listed. We can’t make your product as popular as Facebook, but we can certainly help make your website just as attractive to the search engine world.

Search Engine Optimisation is the process of structuring your website in such a way that makes it more accessible to search engine ‘spiders’, the robots who scour the world wide web. These spiders are closet bookworms; they read text and aren’t impressed by pictures or fancy animations. We essentially build a spider friendly version of your site directly into the code, invisible to the every day user but perfect for our computer counterparts.